“Creativity, as has been said, consists largely of rearranging what we know in order to find out what we do not know. Hence, to think creatively, we must be able to look afresh at what we normally take for granted.” ~George Kneller
“Once we rid ourselves of traditional thinking we can get on with creating the future.” ~James Bertrand
After I bought tickets for the LEGO movie yesterday, I started doing a little research about the LEGO company. Other than selling online, (finally) and having a few small stores in Canada, we are still a long way from Denmark.
First I found The LEGO Foundation. After poking around there for a while, I watched a great talk by the foundation’s CEO Dr. Randa Grob-Zakhary. She describes what happens to creativity as we age. As we progress through school, we become very focused on finding “one” answer, (presumably the correct answer), to standardized tests. Our brains begin to mold towards these repeated expectations and our creativity levels decline. By age 25, we are pretty much the opposite of where we were at age 3, in terms of creativity. What a shame.
Our modern world tends to marginalize people who are creative. They are artist types. Occupations in the arts are not considered serious ways to spend your time. Most companies, who employ most of the workforce, do not honour and foster creativity or creative thinking. Chief Creative Officers are typically found in organizations who sell a creative-based product such as advertising agencies, design studios, etc.
There are many programs available, (guest speakers, seminars, conferences, etc.) where companies can help foster creativity. One of them is LEGO Serious Play. Facilitator’s use LEGO brick sets to enhance innovation, which leads to increased productivity. This seems like an extremely interesting way to spend some time, both as the participant and the facilitator. Can you imagine having that job?
Then I stumbled across LEGO Education. OK, this was not offered when I was a kid. There are classroom packs designed to enhance core learning across a variety of subjects and home school versions. As we embark on a new chapter in education for our son, (Eaton Arrowsmith School), we will be looking for new ways to enhance his learning.
I guess timing is everything. Just as we took in all this new information yesterday, then watched the movie, our dedication to creativity, (specifically through LEGO play), was ramped up a notch. Our house is getting some renovations this Spring & Summer. Part of that is moving the Master Bedroom and a re-purpose of the small room off the dining room/kitchen. We had planned for a library/sitting room. After yesterday, there needs to be a build table and room for LEGO. This will be a family affair. Creativity will live and thrive here.
P.S. the movie was awesome. It inspired the sound I love to hear…the tinkling of LEGO bricks as a creative mind searches for the next piece. (I’m not telling who it was, it is a snowy Sunday day here)